The Power of 100

THE POWER OF 100

Were you to study Strava data points, you’d see peaks and patterns. For runners, a large clump of data rests right near the 3-hour marathon, a mental hallmark for running. For cyclists, the 100 mile and 100km marks are big aggregations. “It’s an arbitrary number,” described Bill Strickland, Bicycling Magazine’s editorial director and a committed cyclist himself. “There isn’t a reason for it, but we’ve made it important.” That’s the power of 100 and the subject of our focus for a series dedicated to friends, ambassadors, sponsored athletes, and staff.

Adam Morse

Between EWS stops and local trail advocacy, Vermont resident Adam Morse still finds time to dream up adventures in his backyard.

His latest idea? 100 miles through the rough, rocky, rooty trails of Vermont. Constant up and down, minimal flow, and boiled potatoes for lunch. This is Adam's Power of 100.

Alain Rumpf

With the help of his bike, Alain Rumpf has seen the world.

He saw it as an elite racer. He spent 20 years working for the UCI. Now he sees it as a self-identified bike bum, guiding and creating content at some of the most iconic riding destinations on Earth. In other words, Alain knows the Power of 100. One particular 100, in this case.

ALINA JÄGER

Alina Jäger is no stranger to risk and adventure. The content creator and committed cyclist left her home in Germany for a riding-centered life near the bike happy city of Girona. She explores what 100k means to her, how cycling is a vehicle for mental health and expression and how to tap into the Power of 100.

JENNY TOUGH

Jenny Tough talks through the actual Power of 100*. Is it there? Is it purely manufactured? The adventurer and stalwart defender of being authentic lays out what she looks for in an experience. Free from head units and the costume expectations even numbers highlight, Jenny measures the power of 100 differently. Watch her counterpoint herein and lose track of time with her.

*The power is in your own making.