Velocio apparel’s first products were designed for the professional cycling team, Velocio Sports. In early 2013, team owner Kristy Scrymgeour and designer, Brad Sheehan, set to work creating clothing specific to the rigors of riding all day in any conditions. The earliest Velocio Apparel designs evolved with the feedback from women at the highest level of the sport.
Hence, when the Velocio Apparel brand launched, we believed in the quality of our clothing, its fit and its performance, especially for women seeking a better cycling experience. In any brand, a great product comes first: it’s the price of admission for a successful life as a company. Fortunately, the origins of our products were designed for cycling’s most demanding environment.
2015 marks Velocio and Velocio aligning for the first time. We believe in this team, in its role driving cycling forward and its position a leader in International bike racing. Racing as Velocio-SRAM, the look of the team is an evolution of our three brand colors, originally designed by Brad Sheehan for Velocio Sports at its beginning in 2012.
Furthermore, Velocio-SRAM will supported financially by sales of team clothing through this website and through Velocio Apparel dealers. We’re embracing growth through change, both in this team and in cycling’s culture. Look for Velocio-SRAM and the designs that follow this collection of powerful athletes to reflect our belief that the goal is to drive forward, to improve and to become the best possible evolution of ourselves.
To read the official release from Velocio Sports, see our culture section.
To purchase the Velocio-SRAM collection, click here.
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